Fueling Growth for Healthcare Technology and Beyond

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Helping clients since 2013

Fortify Marketing offers an amplified
customer-focused approach, blending the best
parts of both sales and marketing. We infuse a
marketing mentality and approach to sales
objectives and priorities.

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Why Growth Marketing?

Traditionally, companies have separate marketing and sales teams
competing for resources to achieve shared revenue goals. Yet,
sales teams need marketing experts to communicate key
differentiators to target audiences. And, marketing teams need
sales teams to generate and convert leads to paying customers.

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What our clients have shared

  • I had the pleasure of working with Sarah as she led critical pharmacy channel initiatives with Walgreens, Walmart, CVS and other pharmacy retailers for our prescription discount business, FamilyWize. Her strategic vision and marketing expertise were instrumental in driving significant growth for our business. She built strong relationships with our pharmacy partners and through her leadership, we successfully executed 200+ flu vaccine clinics reaching thousands of patients in partnership with Walgreens and our community partners.

    Joseph Sanginiti, CEO of FamilyWize

  • Sarah joined the Almirall team to help fill an open position, leading communications for our global dermatology pharmaceutical business. She quickly learned the business and started building relationships internally (sales/marketing teams and compliance/medical teams) and externally (with our key opinion leader dermatologists and conference partners). She helped expertly manage over 50 conferences for the year and a monthly speaker program, which helped to educate dermatologists and PCPs about the benefits of our medications. She also successfully streamlined internal communications and helped us launch a corporate social media presence in the US. Her strategic approach and attention to detail were instrumental in achieving our goals.

    Karen Jurasits, Marketing Coordinator at Almirall

  • As a healthcare tech start-up looking to expand into the US market, we were looking for someone who could wear many hats—marketing, sales, strategic partner, etc. Sarah’s ability to drive growth and elevate our marketing and sales efforts was just what we needed. Her strategic approach and execution were instrumental in establishing our pipeline. She expertly crafted compelling messaging tailored to our target audiences, and her dedication to industry conferences ensured we maintained a strong presence and generated valuable leads. Her data-driven approach, combined with her ability to build strong relationships, made her an invaluable asset to our team. --Liat Primor, Co-Founder and CEO of FeelBetter

    Liat Primor, Co-Founder and CEO of FeelBetter